Tag: marketing

No Small Change: Why Financial Services Needs a New Kind of...

As retail financial services rapidly migrate from the physical world to the digital, the market becomes more crowded and more competitive – and the...

How to use microsites to attract investors

  Understanding how to market funds effectively is an essential skill in being able to attract investors. There are a range of different techniques and...

“Stock Analyzer” Marketing Led to Securities Violation

A Florida securities firm owner operated two websites through which he offered by subscription a “stock analyzer” touted as utilizing mathematical algorithms to identify...

Hedge Funds and Third Party Marketer

Expectation from the Relationship between Hedge Funds and Third Party Marketer If it qualifies, a third party marketer is a treasured resource for a hedge...

Why Hedge Fund 3PMarketers Are More Important Than Ever to Investors-...

The most significant aspect of setting up a hedge fund is raising capital for it. If the manager is unable to raise the capital...

Guide to Hedge Funds Part 5 – Branding

The 2008 financial crisis drastically tarnished the reputation of hedge funds and, as a result, the entire investment climate changed. The investment in securities...

Hedge Fund Career Guide Part 5: What should you major in?

While people in the hedge fund industry often have quite a diverse set of qualifications, there are a few subjects that are thought of...

Capital Raising Tools and Resources for Hedge Fund Managers

In a world of over 8,000 hedge funds all chasing the same capital with returns that don't differ that greatly, hedge fund managers have...